Allbirds, Everlane, Supreme Among Remake’s Sustainability ‘Offenders’ – WWD
Human rights nonprofit Remake is building off the success of its #PayUp campaign with the launch of its inaugural transparency report.
And it’s drawing attention to where the industry has erred when it comes to sustainability.
“One of the reasons I believe that we haven’t made much progress on sustainability is for too long the research has been paid for and controlled by brands,” Ayesha Barenblat, Remake founder and chief executive officer said of the Remake 2020 transparency report, which challenges existing brand-funded reports. “Whenever brands don’t meet the criteria, we just change the goal posts.”
The report was built with insight from human rights, climate, water and waste experts with consultation from “un-compromised” university partners such as Timo Rissanen, associate professor of fashion and textiles at University of Technology Sydney, and Lynda Grose, chair of fashion design at California College of the Arts. Importantly, Remake’s ratings are only based on what information is publicly disclosed.
“You can’t just buy your way for a sustainable future,” said Barenblat, challenging how brands and consumers have embraced sustainability in recent months.
True to Remake’s core pillars of “transparency, education and leadership development” — research was funded by the Remake team, including
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