The nostalgic, sugary smell of an ice cream parlor has been captured and bottled by West Coast’s Salt & Straw. The popular ice cream eatery unveils a unisex fragrance called Whiff of Waffle Cone this month.
It’s a collaboration with perfumery Imaginary Authors, a fellow Portland, Ore.-based company. Tyler Malek, head ice cream maker and part owner of Salt & Straw (with cousin Kim Malek), and Imaginary Authors founder Josh Meyer are behind the creation.
Whiff of Waffle Cone combines notes of vanilla, heavy cream and salted caramel, as well as amyris (an essential oil), orgeat (a sweet syrup made from almonds) and Saigon cinnamon. Costing $28 for a 14-ml. bottle and $65 for a 50-ml. version, the perfume is available in-store now at Salt & Straw and online at saltandstraw.com. There’s also a candle version, priced at $30.
“The fragrance is a natural extension of their respective missions to create products that tell a story or evoke a memory, sense of place or joyful emotion,” said Salt & Straw in a statement.